NEXUS- LINKING YOU

Tuesday, June 26, 2007

Indian Winners in Cannes '07!

If you are wondering what are Cannes Lions then ask the ad gurus, who strive hard to grab one. Cannes Lions are like Oscars for advertisements. This year Cannes celebrated its 54th year and India made its presence felt.

India has been nominated for three entries in the Promo category, eight in Direct, five for Radio, 20 in the Press category, 14 in Outdoor and seven in the Media category. In total, India had 57 nominations across the six categories.
Let's look at how India has fared over the years:
· Indian wins in 2002: Two Gold Lions and one Silver Lion
· Indian wins in 2003: Three Gold Lions, two Silver Lions and one Bronze Lion - the highest ever for India till then
· Indian wins in 2004: Four Bronze Lions
· Indian wins in 2005: Two Silver Lions, One Bronze
· 2006: Watershed of 2003 revisited, and bettered.

The Indian winners in Cannes Lions ’07 are:

I. Direct lion
1. Bronze
Type Of Entry: Product/Service
Category: Other Consumer Products
Title: DEMO CD
Advertiser/Client: THE SOUNDSMITHS
Product/Service: CAMBRIDGE AUDIO SYSTEM
Entrant Company, City: EVEREST BRAND SOLUTIONS, Mumbai
Country: INDIA
DM/Advertising Agency, City: EVEREST BRAND SOLUTIONS, Mumbai
Country: INDIA

2. Bronze
Type Of Entry: Use of Media
Category: Field Marketing
Title: INCIDENTS
Advertiser/Client: HUTCH
Product/Service: HUTCH RANGA SHANKARA THEATRE FESTIVAL
Entrant Company, City: OGILVY & MATHER, Bangalore
Country: INDIA
DM/Advertising Agency, City: OGILVY & MATHER, Bangalore
Country: INDIA

II. Promo Lion
1. Type Of Entry: Use of Media
Category: Event Marketing
Title: NODDING BULL
Advertiser/Client: THE VEGETARIAN SOCIETY
Product/Service: VEGETARIAN CONFERENCE
Entrant Company, City: JWT, Mumbai
Country: INDIA
Sales Promotion/Advertising Agency, City: JWT, Mumbai
Country: INDIA

III. Radio lion
1. Silver
Category: Business Equipment & Services
Title: SHORTEN YOUR LIFE
Advertiser/Client: BULLZI
Product/Service: RECRUITMENT CONSULTANCY
Entrant Company, City: AMBIENCE PUBLICIS ADVERTISING, Mumbai
Country: INDIA
Advertising Agency, City: AMBIENCE PUBLICIS ADVERTISING, Mumbai
Country: INDIA
Executive Creative Director: Elsie Nanji
Creative Director: Ramanuj Shastry/Prasanna Sankhe
Scriptwriter: Manish Patel/Ramanuj Shastry
Agency Producer: Fabian
Advertiser's Supervisor: Sarita Pereira
Production Company/Sound Studio, City: EARDRUM, Mumbai
Country: INDIA

2. Silver
Category: Charities, Public Health & Safety, Public Awareness Messages
Title: GIRL CHILD
Advertiser/Client: CEHAT
Product/Service: ANTI-FEMALE FOETICIDE CAMPAIGN
Entrant Company, City: LEO BURNETT INDIA, Mumbai
Country: INDIA
Advertising Agency, City: LEO BURNETT INDIA, Mumbai
Country: INDIA
Executive Creative Director: Nitesh Tiwari/K.V. Sridhar
Creative Director: Nitesh Tiwari
Scriptwriter: Mithun Mirji
Agency Producer: Kevin Affonso
Production Company/Sound Studio, City: LINGO INDIA, Mumbai
Country: INDIA

IV. Film lions
1. Silver in Sweet Foods & Snacks, bronze in best use of music
Category: silver in Sweet Foods & Snacks, bronze in best use of music
Title: HAPPY DENT PALACE


Advertiser/Client: PERFETTI VAN MELLE
Product/Service: HAPPY DENT TEETH WHITENING GUM
Entrant Company, City: McCANN ERICKSON INDIA, Mumbai
Country: INDIA
Advertising Agency, City: McCANN ERICKSON INDIA, Mumbai
Country: INDIA
Executive Creative Director: Prasoon Joshi
Creative Director: Prasoon Joshi
Copywriter: Prasoon Joshi
Art Director: Prasoon Joshi/Anirban Sen
Agency Producer: Naren Multani/Benny Alexander
Production Company, City: EQUINOX FILMS, Mumbai
Country: INDIA
Director: Ram Madhwani
Producer: Manoj Shroff
D.O.P/Lighting Cameraman: Anil Mehta
Editor: Shyam Salgaonkar
Music - Artist/Title: Shantanu Moitra/Prasoon Joshi
Sound Design/Arrangement: Jiten Solanki
Post Production: Prime Focus Plus

2. Bronze
Category: Fundraising & Appeals
Title: HOSTEL
Advertiser/Client: EYE BANK ASSOCIATION OF INDIA
Product/Service: BLIND WELFARE ORGANISATION
Entrant Company, City: CODE RED FILMS, Mumbai
Country: INDIA
Advertising Agency:
Country:
Executive Creative Director: Raghu Bhat/Manish Bhatt
Creative Director: Raghu Bhat/Manish Bhatt
Copywriter: Manish Bhatt/Raghu Bhat/Gajraj Rao
Art Director: Manish Bhatt/Raghu Bhat/Gajraj Rao
Agency Producer: Subrat Ray
Production Company, City: CODE RED FILMS, Mumbai
Country: INDIA
Director: Gajraj Rao
Producer: Subrat Ray
D.O.P/Lighting Cameraman: Amitabha Singh
Music - Artist/Title: Rajat Dholakia
Other Credits: Lyrics: Gopal Datt

Source: canneslions.com, exchange4media.com

2 comments:

Team Shineforever said...

Hi Nitesh,

I'm just another fan of yours. I liked your Reliance "Indya ka cricket hai, beedu" AD.

I have a personal question. Since I'm very attached to advertisements, just wanted to know; what is the time line or how much time do you take to create a whole new idea or an AD?

I would be grateful if you could write back ASAP. Thank you and keep up your creative work. We love it... Nithy

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